Landing page templates
Eighty-seven percent of senior business leaders say digitalization is a company priority, and 79% of corporate strategists say it is reinventing their business – creating new revenue streams in new ways. But so far, digital change has been slow and disappointing.
That’s where I come in! In order to grow revenue, DPR needed a user-friendly way to maximize their Hubspot account, with limited resources and a significant knowledge gap in how to optimize their marketing automation software.
Client
DPR Construction
Services
Web Design, Web Development, Marketing
Project link
empowering in-house resources.
The current website was built in 2013, and no longer portrays the right brand image for the company. While the site undergoes a complete refresh, DPR needed a more immediate solution in order to meet their marketing goals.
I helped DPR optimize their digital marketing strategy, and increase the number of inbound leads on their website. The project scope included market-specific landing pages that can be easily assembled and published by internal marketing teams.
The landing pages were designed in accordance with DPR’s brand guidelines, and I produced interactive prototypes in Adobe XD, which were coded using HubL markup language in the HubSpot COS.
Project results:
- Reducing in-house landing page production time to days instead of weeks
- An increase of 20% MQL/SQL visits per month to the company website
